An image of Peter Rabbit with some extra decorative elements
Welcome to

Our World

Welcome to the official home of Peter Rabbit and his friends. Here you’ll find news, information and activities to delight little bunnies.

The logo for The World of Peter Rabbit - click here to go to the home page

Happy Birthday Peter Rabbit

The Lake District’s Family musical, 5 July – 31 August at the World of Beatrix Potter Attraction

Hop to your seats, join in the fun and watch with delight as your favourite characters are brought to life in a theatrical spectacle with beautiful puppets and enchanting songs. Celebrate with Peter Rabbit & his friends in this magical, musical adventure.

Music by Richard Reeday | Lyrics by Alan Ayckbourn | Written by Roger Glossop | Director/Choreographer Sheila Carter

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Peter’s Halloween Peek-a-BOO!

It's Halloween and Peter Rabbit is going to a party in the forest! As Peter ventures through the woods, who will surprise him with a spooky peek-a-BOO at every turn?

Peep through the flaps to guess who's on the other side then turn over to see!

This brand-new board book is the perfect Halloween peekaboo story for all Peter Rabbit fans.

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An image of a young child playing with a Peter Rabbit toy available from The World of Peter Rabbit shop
Shop & Visit

Books, products and experiences

Check out our latest books, products and experiences from The World of Peter Rabbit. Featuring everything from picture books to gifts to Peter Rabbit events.

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Click this image to watch the trailer from the Peter Rabbit 2 movie

He’s back!

Peter Rabbit 2 - the highly anticipated sequel - is now available on Blu-Ray and digital.